Thursday 27 June 2013

Butter LONDON - Colour Clash Nail Lacquer Collection Press Release

The fall catwalks showcased bold, unexpected colour combinations, and nails were no exception.

Colour Clash is a chic, surprising new collection of half tones mixed with whitened pastels and polyester brights. Dare to pair these shades for a modern way to wear colour.

“We have this gorgeous, opaque, full-cover white in the collection that I am obsessed with, not to mention that massive white nail trend we have been seeing in sport luxe editorials,” says Katie Hughes, Global Colour Ambassador. “A good white is essential as it will brighten any colour it’s placed under, but it’s also a great base colour for creating nail art as it punches up the colour. One of my favourite collections yet, Colour Clash is so fun and bold.”


Cotton Buds
Opaque, pure white cream
A wad of cotton wool fixed to a small stick, used for cleaning.
Pimms
Opaque, sun‑flower yellow cream
Gin-based tradition at its finest…this refreshing beverage is almost as popular as English tea.
Giddy Kipper
Opaque, indigo shimmer
Refers to someone who is overly excited…like anyone who buys this lacquer will be!
Wellies
Opaque, grass green cream
A very popular rain boot, seen often in Britain.
Silly Billy
Opaque, fire orange crème
A clown popular at fairs in Britain, and a fab nickname for anyone named William.
Cake Hole
Opaque, nearly-neon pink cream
1960s Brit slang referring to one’s mouth…and the desire for it to remain closed.

Launch date: July/August 2013
Price: $17

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